Greenway Sustainable
Powered Paint—
The Objective—
Create a packaging line of eco-friendly, non-toxic powdered interior and exterior paints. Design a system that will function as a series of paint, accessories while creating differentiation between all products.
The Approach—
Using only environmental friendly
materials to create the ‘reduce reuse and recycle’ idea with a green eco friendly look and feel that promotes recycling. Giving this brand a clean, green and organic
look would show off the relationship this
brand has with nature. Since Greenway is
the only company in the industry that is beginning with 100% recyclable materials and sustainable powdered house paint, It reinforces the sustainability principles.